Automate SMS Drip Campaigns for Better Engagement
SMS drip campaigns deliver the right message at the right moment — automatically. Set up a series of time-delayed texts to nurture leads, onboard customers, and drive conversions on autopilot.
What is an SMS Drip Campaign?
An SMS drip campaign is a series of time-delayed text messages that are automatically sent to subscribers. Also called flows or sequences, drip campaigns aim to send contacts tailored messages at strategic intervals to boost sales, conversions, or engagement. Drip campaigns are a common email marketing strategy, but given the rise in SMS marketing, they’re growing in popularity for texting too.
The Benefits SMS Drip Campaigns
SMS drip campaigns are a highly effective marketing tool that uses consistent automated SMS messaging to provide a personalized customer experience. SMS drip campaigns help you reach your audience with the right messages at the right time. Through continuous engagement, you nurture leads better and boost sales. Plus, texting offers its own unique benefits.
SMS offers 98% open rates, 45% response rates, and nearly four times higher click-through rates than email. Overall, SMS drip campaigns help marketers, sales reps, recruiters, and more:
Boost conversions
Enhance lead nurturing
Reduce churn
Increase customer engagement
Save time with automation
Improve product/services awareness
6 Types of Texting Drip Campaigns For Your Business
There are many use cases for text message drip campaigns. Let’s look at six top ideas for SMS:
Abandoned Carts
Oops! Looks like one of your customers forgot to check out! Use SMS drip campaigns to give your customers that extra push to make their purchases.
Sales Lead Nurturing
Most leads aren’t ready to purchase immediately. Use a series of text messages to push leads through the sales funnel and turn them into paying customers. You can use SMS to follow up with leads, share valuable content, extend a free trial, and more.
Appointment Reminders and Scheduling
To reduce no-shows and lost revenue, use a drip campaign to automate appointment reminders or send time-to-schedule alerts. By automating reminder messages, you save your company time and money. For example, let a customer know it’s time to schedule an oil change with a series of messages.
Solicit Reviews
Use an SMS drip campaign to request reviews for your business. Set up a campaign that automatically follows up with customers about a recent interaction with your brand, event, vacation stay, or dine-in experience. You can set the drip campaign to remind customers about leaving a review as well.
Welcome Message Series
Customers are likely to be more engaged when they first subscribe to SMS campaigns, so take advantage of this heightened engagement. Send a warm welcome to your subscribers, thanking them for signing up and providing incentives for your customer to make more purchases. The goal of a welcome message is to make your customers feel appreciated and boost sales.
Customer Re-engagement
If you’ve noticed that your customers haven’t interacted with your company in a while, you can use an SMS drip campaign to re-engage them. Offer personalized incentives and discounts to encourage your inactive customers to make a new purchase.
Why Users Love Textedly
Good & Reliable Service
The service is good and efficient, you can add GIFS, photos, files, and much more. I also like that I get a text when people text back to the number so I don't miss anything.
Easy to implement and integrate
I like how I am able to message many people in a short time frame. The mass-contact upload also makes this software easy to implement and integrate.
Straightforward and Responsive Team
I just signed up for Textedly yesterday, and so far, I’m really impressed. It’s refreshing to see a company so dedicated to providing great support right from the start.
How to Set Up Drip Campaigns on Textedly
You can create and launch drip campaigns all in one place on Textedly’s platform. Here are the step-by-step instructions to follow:
Launch SMS Drip Campaigns with Textedly
Textedly makes it easy to customize and launch SMS drip campaigns all in one app. Take advantage of our stand-out feature to save your company time and watch your engagement and sales skyrocket.
Ready to increase sales?
