Gym text message marketing is used to reach large groups of customers instantly on their phones for general gym announcements, automating confirmation of training times, new gym opening messages, coordinating with staff, and alerting fitness class attendees of schedule changes.
Gyms across the county are using fitness texts in these ways and more to bring in sign-ups and extend the LTV (lifetime value) of their customers.
It's a noninvasive way to reach people since every message comes with the option for the customers to unsubscribe from messages. Naturally, you want to send out enough messages to stay in the customer's mind without sending so many that they unsubscribe. This option does give customers a sense of autonomy.
One of the best reasons to use SMS marketing for gyms is its cost-effectiveness. You get so much out of it for not very little compared to other marketing methods. Depending on the number of messages you want to send out every month and how many keywords you want to utilize, you can find the perfect plan for you.
There are a number of reasons you want to use gym text messaging: