You'll need to choose a campaign keyword to get started. This is the word or phrase your prospects use to opt-in to your SMS marketing list. The key here is to choose a keyword that's short and easy to remember. Don't get fancy with a word or phrase that's easily misspelled or too complicated.
As an example, if your agency is called Johnson Homes, you might use JOHNSON12 as your keyword. You could make it even more simple by using JH. Your interested leads would only need to text JH to your number and instantly receive your listing information.
Use this method to capture email addresses. Some people may still rather receive your information via email so use this method to build out your email marketing campaigns more effectively.
Add in your scheduling link so you can get hot prospects scheduled as soon as possible.
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Hi [insert name]! Thanks for registering. How can I help?
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Hey [insert name], here are a few images of homes I'd love to show you tomorrow. Let me know your thoughts.
Can't wait to meet with you tomorrow and take you through the two homes you've chosen. Here's the first address: [insert address]. Let's meet there at 9AM.
Hi [insert name], here's the online tour of the house I'm showing you tomorrow. Let me know if you have any questions.
Hi [insert name], what's your availability for this week? I have a few homes I'd love to show you.
This summer's market is hot! Message me back for a home evaluation. Let's see what your home's worth.