Measure Success With SMS Analytics and Reporting

Get a comprehensive look at your SMS efforts with Textedly’s built-in reporting. Access detailed productivity reports for your account and specific metrics for individual text marketing campaigns. Ready to track and improve SMS performance with ease?

Account-Wide Metrics to Measure SMS Efforts and Success

With Textedly, you’ll gain access to a Numbers Report and Activities Report that gives you a bird’s eye view of all of your text messaging efforts in one location. Textedly automatically tracks the following metrics:

Campaigns Created

Total number of mass-texting campaigns launched

New Contacts

Total number of new contacts that subscribed to your SMS list

Messages Sent

Total number of text messages sent from your account

New Manual Contacts

Total number of contacts you added manually to your account

Messages Received

Total number of replies or inbound messages to your phone numbers

Unsubscribed Contacts

Total number of contacts who have unsubscribed from all of your SMS campaigns

Reviews Received

Total number of customers who left online business reviews after you texted them

New Keywords Created

Total number of text keywords your company has added to your account

Payments Received

Total number of payments received with our Text-to-Pay feature

Activities Report

A day-by-day breakdown of contact opt-ins, outgoing messages, and incoming messages

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Deep Dive Into Individual Mass Text Campaigns

Those account-specific metrics are helpful for a holistic view of your texting efforts on Textedly, but you can also dive into SMS data for individual mass texting campaigns! For each of your mass SMS campaigns, you can view analytics such as:

Delivery Rate

Get a detailed look at how many messages were delivered to your contacts. You’ll see the percentage that was delivered. This can help you identify sending errors or eliminate incorrect numbers from your contacts.

Unsubscribe Rate

Get a sense of how many people unsubscribed after receiving a text message. This can help you see how well your text resonated with your contacts and improve messaging for the next campaign.

Credits Used

See how many messaging credits you used to send each campaign so you always know your remaining balance.

Replies

See how many people replied to your campaign. This gives you a sense of whether the message content was truly engaging.

FAQs About Campaign Metrics on Textedly

Here are some FAQs that the Textedly team gets about SMS metrics.

Can I track SMS open rates or click-through rates?
Can I track conversion rates from SMS blasts on Textedly?
How do you analyze SMS performance?
How can I improve SMS campaign performance?

Elevate Text Campaign Performance on Textedly

Take your SMS campaigns to the next level with comprehensive analytics. Textedly equips your business with metrics that help you understand SMS efforts and performance. And the best part? You can test it out on the platform right now for free. Are you excited to see how Textedly works?

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